A Female Kenyan Wine ProducerMrs. Karanja is the founder of the
2024-08-12英语(一)(00012)
A Female Kenyan Wine Producer
Mrs. Karanja is the founder of the only large-scale brewery(酿酒厂)in Kenya actually owned by a Kenyan. She was born in a middle-class family. She was lucky enough to have graduated from one of the best schools in Kenya. After marriage, she and her husband ran a hardware store(五金台)for seven years, but then she wanted to do something more interesting.
Despite having no experience of the drinks industry, Mrs. Karanja recognized a gap in the market. Low-income Kenyans struggled to afford to buy the alcoholic products of the global firms. And many Kenyans were being injured or even killed by dangerous home-made wines.
To solve this problem, Mrs. Karanja came up with the idea of making a fortified wine(加度葡萄酒). Despite being low-priced, the wine would be made to high standards. So using their savings, Mrs. Karanja and her husband set up their own brewery, Keroche.
The beginning days were the toughest, because getting people to trust their products was not easy. Keroche also faced a problem in getting its products distributed, as most distributors wished to continue working only for famous global firms.
Over the next five years, however, sales slowly built up. Later, the company stopped producing fortified wine and moved into beer and other drinks. Today, the business has a 20% share of the overall drinks market in Kenya. Mrs. Karanja is now considering expansion into other countries.
It was not very safe to drink home-made wines in Kenya.
A、True
B、False
C、Not Given
【正确答案】:A
【题目解析】:定位到文中第二段的第二、三句,"Low-income Kenyans struggled to afford to buy the alcoholic products of the global firms. And many Kenyans were being injured or even killed by dangerous home-made wines.",低收入的肯尼亚人努力挣扎为了能支付得起全球公司的酒类产品。并且许多肯尼亚人被危险的自制葡萄酒而受伤甚至被杀死。由此可知,在肯尼亚喝自制葡萄酒十分不安全。题目与原文意思相符,故选A。
Mrs. Karanja is the founder of the only large-scale brewery(酿酒厂)in Kenya actually owned by a Kenyan. She was born in a middle-class family. She was lucky enough to have graduated from one of the best schools in Kenya. After marriage, she and her husband ran a hardware store(五金台)for seven years, but then she wanted to do something more interesting.
Despite having no experience of the drinks industry, Mrs. Karanja recognized a gap in the market. Low-income Kenyans struggled to afford to buy the alcoholic products of the global firms. And many Kenyans were being injured or even killed by dangerous home-made wines.
To solve this problem, Mrs. Karanja came up with the idea of making a fortified wine(加度葡萄酒). Despite being low-priced, the wine would be made to high standards. So using their savings, Mrs. Karanja and her husband set up their own brewery, Keroche.
The beginning days were the toughest, because getting people to trust their products was not easy. Keroche also faced a problem in getting its products distributed, as most distributors wished to continue working only for famous global firms.
Over the next five years, however, sales slowly built up. Later, the company stopped producing fortified wine and moved into beer and other drinks. Today, the business has a 20% share of the overall drinks market in Kenya. Mrs. Karanja is now considering expansion into other countries.
It was not very safe to drink home-made wines in Kenya.
A、True
B、False
C、Not Given
【正确答案】:A
【题目解析】:定位到文中第二段的第二、三句,"Low-income Kenyans struggled to afford to buy the alcoholic products of the global firms. And many Kenyans were being injured or even killed by dangerous home-made wines.",低收入的肯尼亚人努力挣扎为了能支付得起全球公司的酒类产品。并且许多肯尼亚人被危险的自制葡萄酒而受伤甚至被杀死。由此可知,在肯尼亚喝自制葡萄酒十分不安全。题目与原文意思相符,故选A。
