【成人自考】【电子商务英语】【00888】2019年10月考试真题
(1).This new software provides a more efficient way for the client to（ ） data and information from the system.
A.receive正确答案A
B.return
C.retrieve
D.repeat
(2).E-business is a term used to describe business （ ）on the Internet, or utilizing Internet technologies to improve the productivity or profitability of a business.
A.runs正确答案D
B.ran
C.run
D.running
(3).An e-business is able to reach a much wider consumer（ ） than any traditional brick-and-mortar store could ever hope for.
A.basis正确答案B
B.base
C.basic
D.basics
(4).Business-to-consumer（B2C）includes（ ） transactions of products or services from businesses to individual shoppers.
A.wholesales正确答案D
B.purchase
C.large
D.retail
(5).Business plans will （ ）from company to company reflecting their different needs.
A.differ正确答案A
B.change
C.vary
D.exchange
(6).The area of your e-business plan includes a look at how your（ ） store and online store fit together.
A.physical正确答案A
B.virtual
C.practical
D.special
(7).The prospective business owner sees a gap between what people want and what is （ ）.
A.necessary正确答案D
B.possible
C.needed
D.available
(8).Some companies move from one（ ） model to another to achieve success.
A.revenue正确答案A
B.money
C.tax
D.security
(9).Internet trading takes place without borders, so why would you limit your business strategy to （ ）customers alone?
A.foreign正确答案D
B.international
C.domestic
D.overseas
(10).Governments have invested considerably in policies to boost their （ ）economy as a route to future prosperity.
A.digit正确答案D
B.number
C.figure
D.digital
(11).Viruses can worm their way into your computer from a variety of sources that contain viruses. Once viruses get into your online business computer, it can wreak havoc in a variety of ways that range from sending spam emails out to your database of customers to completely shutting down your computer. The best way to prevent viruses, worms and other problems from infecting your computer and your online business is to install anti-virus software. Also be sure to keep the antivirus software up-to-date.
Hackers and other unauthorized individuals accessing information on your customers and personal and business financial information can create a myriad of problems including identity theft. In order to prohibit unauthorized sources from accessing all of this pertinent information, you should install a firewall, which blocks unauthorized access to your computer. It is just as important to maintain your firewall by updating it regularly to further protect your computer.
A loss of your business data can occur from a virus or another malfunction with your computer. It's imperative that you institute a backup protocol to ensure that you have a recent copy of the data and programs on your computer. Not only does backup data protect you from a loss from virus infection, but it also ensures you can recover your business information on business website if there is a fire or theft.
11. Online intruders include all of the following EXCEPT ________.
A.viruses正确答案C
B.hackers
C.administrators
D.other unauthorized individuals
(12).Viruses can worm their way into your computer from a variety of sources that contain viruses. Once viruses get into your online business computer, it can wreak havoc in a variety of ways that range from sending spam emails out to your database of customers to completely shutting down your computer. The best way to prevent viruses, worms and other problems from infecting your computer and your online business is to install anti-virus software. Also be sure to keep the antivirus software up-to-date.
Hackers and other unauthorized individuals accessing information on your customers and personal and business financial information can create a myriad of problems including identity theft. In order to prohibit unauthorized sources from accessing all of this pertinent information, you should install a firewall, which blocks unauthorized access to your computer. It is just as important to maintain your firewall by updating it regularly to further protect your computer.
A loss of your business data can occur from a virus or another malfunction with your computer. It's imperative that you institute a backup protocol to ensure that you have a recent copy of the data and programs on your computer. Not only does backup data protect you from a loss from virus infection, but it also ensures you can recover your business information on business website if there is a fire or theft.
12. "Worm" in the first paragraph indicates that viruses ______.
A.no bones正确答案B
B.work slowly and secretly
C.work difficultly
D.have no legs
(13).Viruses can worm their way into your computer from a variety of sources that contain viruses. Once viruses get into your online business computer, it can wreak havoc in a variety of ways that range from sending spam emails out to your database of customers to completely shutting down your computer. The best way to prevent viruses, worms and other problems from infecting your computer and your online business is to install anti-virus software. Also be sure to keep the antivirus software up-to-date.
Hackers and other unauthorized individuals accessing information on your customers and personal and business financial information can create a myriad of problems including identity theft. In order to prohibit unauthorized sources from accessing all of this pertinent information, you should install a firewall, which blocks unauthorized access to your computer. It is just as important to maintain your firewall by updating it regularly to further protect your computer.
A loss of your business data can occur from a virus or another malfunction with your computer. It's imperative that you institute a backup protocol to ensure that you have a recent copy of the data and programs on your computer. Not only does backup data protect you from a loss from virus infection, but it also ensures you can recover your business information on business website if there is a fire or theft.
13. Once you install an anti-virus software or firewall, it is also necessary to regularly _______.
A.update them正确答案A
B.block them
C.control them
D.shut them down
(14).Viruses can worm their way into your computer from a variety of sources that contain viruses. Once viruses get into your online business computer, it can wreak havoc in a variety of ways that range from sending spam emails out to your database of customers to completely shutting down your computer. The best way to prevent viruses, worms and other problems from infecting your computer and your online business is to install anti-virus software. Also be sure to keep the antivirus software up-to-date.
Hackers and other unauthorized individuals accessing information on your customers and personal and business financial information can create a myriad of problems including identity theft. In order to prohibit unauthorized sources from accessing all of this pertinent information, you should install a firewall, which blocks unauthorized access to your computer. It is just as important to maintain your firewall by updating it regularly to further protect your computer.
A loss of your business data can occur from a virus or another malfunction with your computer. It's imperative that you institute a backup protocol to ensure that you have a recent copy of the data and programs on your computer. Not only does backup data protect you from a loss from virus infection, but it also ensures you can recover your business information on business website if there is a fire or theft.
14. According to the passage, which issue may lead to identity theft?
A.Changing data正确答案D
B.Loss of data
C.Financial information
D.Unauthorized access
(15).Viruses can worm their way into your computer from a variety of sources that contain viruses. Once viruses get into your online business computer, it can wreak havoc in a variety of ways that range from sending spam emails out to your database of customers to completely shutting down your computer. The best way to prevent viruses, worms and other problems from infecting your computer and your online business is to install anti-virus software. Also be sure to keep the antivirus software up-to-date.
Hackers and other unauthorized individuals accessing information on your customers and personal and business financial information can create a myriad of problems including identity theft. In order to prohibit unauthorized sources from accessing all of this pertinent information, you should install a firewall, which blocks unauthorized access to your computer. It is just as important to maintain your firewall by updating it regularly to further protect your computer.
A loss of your business data can occur from a virus or another malfunction with your computer. It's imperative that you institute a backup protocol to ensure that you have a recent copy of the data and programs on your computer. Not only does backup data protect you from a loss from virus infection, but it also ensures you can recover your business information on business website if there is a fire or theft.
15. Computer malfunction may result in _______.
A.loss of data正确答案A
B.denial of service
C.changed financial information
D.viruses
(16).The outbreak of international trade on line, SoLoMo（social e-commerce,location services, mobile e-commerce） and the combination of digital and real e-commerce, would be the important trends of e-business in the future. SoLoMo is going to change people's consumption habits and life styles.
Many Chinese consumers are interested in the high-quality daily commodities from Europe,U.S. and other countries, which results in a lot of purchasing sites. And there comes into being a very interesting logistics business model. That is to rent a warehouse in the United States. When the Chinese consumers buy things on the United States websites and have paid for them, the warehouse can help receive goods, check them and take photos for the consumers. If they are not satisfied with the goods, it can also help them to return and change the goods until they meet their requirement.
16.SoLoMo refers to social e-commerce, location service and .
A.e-commerce正确答案C
B.purchase
C.mobile e-commerce
D.internet
(17).The outbreak of international trade on line, SoLoMo（social e-commerce,location services, mobile e-commerce） and the combination of digital and real e-commerce, would be the important trends of e-business in the future. SoLoMo is going to change people's consumption habits and life styles.
Many Chinese consumers are interested in the high-quality daily commodities from Europe,U.S. and other countries, which results in a lot of purchasing sites. And there comes into being a very interesting logistics business model. That is to rent a warehouse in the United States. When the Chinese consumers buy things on the United States websites and have paid for them, the warehouse can help receive goods, check them and take photos for the consumers. If they are not satisfied with the goods, it can also help them to return and change the goods until they meet their requirement.
17.When Chinese consumers buy things on the U.S. websites and have paid for them, the in the U.S.can help them receive the goods.
A.warehouse正确答案A
B.network
C.store
D.website
(18).Many e-commerce sites either provide a long list of products or lump them behind a search button, making it difficult to find them. Arrange your products into logical categories and subcategories, but do not overdo it. Research says it that most people get overwhelmed with more than 7 categories. The customer must be able to easily search any product without help. Your product should have a clear and high-quality picture, short and detailed specifications. If necessary add video or pictures of different viewpoints （top angle, side view） along with the product specifications.
Keep all kinds of payment options available to your customers. Not everyone feels comfortable buying through a credit card, or has one. Allow for debit cards, fax, telephone, snail mail, paper and electronic cheques. And sign up for fraud checking facility, without which you could easily end up losing entire day's sales within minutes. Provide a currency converter if you offer products or payment in other currencies. Including a telephone number for customer support on the order is a must. It gives the buyers some extra feelings of security that they can always talk to a live person if anything goes wrong with the buying preprocess.
18."People get overwhelmed with more than 7 categories" means .
A.people have trouble dealing with more than seven categories正确答案A
B.people are completely struck down by more than seven categories
C.people get excited with more than seven categories
D.more than seven categories gain complete control of people
(19).Many e-commerce sites either provide a long list of products or lump them behind a search button, making it difficult to find them. Arrange your products into logical categories and subcategories, but do not overdo it. Research says it that most people get overwhelmed with more than 7 categories. The customer must be able to easily search any product without help. Your product should have a clear and high-quality picture, short and detailed specifications. If necessary add video or pictures of different viewpoints （top angle, side view） along with the product specifications.
Keep all kinds of payment options available to your customers. Not everyone feels comfortable buying through a credit card, or has one. Allow for debit cards, fax, telephone, snail mail, paper and electronic cheques. And sign up for fraud checking facility, without which you could easily end up losing entire day's sales within minutes. Provide a currency converter if you offer products or payment in other currencies. Including a telephone number for customer support on the order is a must. It gives the buyers some extra feelings of security that they can always talk to a live person if anything goes wrong with the buying preprocess.
19.E-commerce websites should .
A.provide a long list of products or lump them behind a search button正确答案B
B.have logical categories with properly arranged products in them
C.let customers do the search without the help of categories
D.arrange their products into more than seven categories
(20).Many e-commerce sites either provide a long list of products or lump them behind a search button, making it difficult to find them. Arrange your products into logical categories and subcategories, but do not overdo it. Research says it that most people get overwhelmed with more than 7 categories. The customer must be able to easily search any product without help. Your product should have a clear and high-quality picture, short and detailed specifications. If necessary add video or pictures of different viewpoints （top angle, side view） along with the product specifications.
Keep all kinds of payment options available to your customers. Not everyone feels comfortable buying through a credit card, or has one. Allow for debit cards, fax, telephone, snail mail, paper and electronic cheques. And sign up for fraud checking facility, without which you could easily end up losing entire day's sales within minutes. Provide a currency converter if you offer products or payment in other currencies. Including a telephone number for customer support on the order is a must. It gives the buyers some extra feelings of security that they can always talk to a live person if anything goes wrong with the buying preprocess.
20.E-commerce websites sign up for fraud checking facility for the purpose of .
A.earning more money正确答案D
B.protecting their customers
C.providing acurrency converter
D.the safety of payment
(21).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
21.
A.Beside正确答案C
B.In addtion
C.In addtion to
D.As well
(22).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
22.
A.deal正确答案B
B.handle
C.care
D.manage
(23).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
23.
A.example正确答案A
B.case
C.sample
D.model
(24).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
24.
A.takes正确答案D
B.costs
C.wastes
D.saves
(25).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
25.
A.specific正确答案D
B.possible
C.necessary
D.unavailble
(26).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
26.
A.physical正确答案B
B.virtual
C.invisible
D.virtuous
(27).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
27.
A.access正确答案A
B.access to
C.enter into
D.assess
(28).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
28.
A.assist正确答案A
B.make
C.force
D.ask
(29).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
29.
A.question正确答案C
B.trouble
C.problem
D.difficulty
(30).（21） buying and selling products, e-business may also（22） other traditional business aspects. The use of electronic chat as a form of technical and customer support is an excellent （23） of this. An e-business which uses chat to supplement （补充） its traditional phone support finds a system which （24） incredible amounts of time while providing opportunities （25） through traditional support. By using （26） computer systems, for example, technical support operators can remotely （27） a customer's computer and （28） them in correcting a （29） . And with the download of a small program, all pertinent information about the hardware and software specifications for a user's computer may be relayed to the support operator directly, without having to walk a customer through personally （30） the data.
30.
A.collecting正确答案A
B.correcting
C.making
D.studying
(31).Many people believe that one of the （31） （关键）to success on the Internet is coming up with a business （32） （计划） that （33） （把……定为目标） a very specific market rather than a broad market. Big businesses who attempt to （34） （覆盖） the whole market often leave gaps that can be exploited. By specializing on a particular market, you may have a better（35） （机会）of success.
31.keys 32.plan 33.sets 34.cover 35.chance
(32).企业,事业 n. e_ _ _ _ _ _ _ _ _
enterprise
(33).应用软件,申请 n. a_ _ _ _ _ _ _ _ _ _
application
(34).使结合,使成整合,使一体化 v. i_ _ _ _ _ _ _ _
integrate
(35).策略,战略 n. s_ _ _ _ _ _ _
strategy
(36).有利可图的,赚钱的,有益的 adj. p_ _ _ _ _ _ _ _ _
profitable
(37).名声,名誉 n. r_ _ _ _ _ _ _ _ _
reputation
(38).转移,转让（ 权利等） v. t_ _ _ _ _ _ _
transfer
(39).用户界面友好的 adj. u_ _ _ _ _ _ _ _ _ _ _ _
user-friendly
(40).可靠的,可信赖的 adj. r_ _ _ _ _ _ _
reliable
(41).扫描 n. s_ _ _
scan
(42).search engine
搜素引擎
(43).social networking
社交网络
(44).backup protoco
备份协议
(45).security strategy
安全策略
(46).mobile commerce
移动电子商务
(47).potential customers
潜在客户
(48).to cut cost dramatically
大幅度削减成本
(49).page pushing
网页推送
(50).one-to-one marketing
一对一营销
(51).online trading system
网上交易系统
(52).currency converter
货币转换器
(53).platform
平台
(54).promotional mail
促销邮件
(55).privacy policy
隐私策略；保密规则
(56).case study
案例研究
(57).public relations
公共关系
(58).auction site
拍卖网站
(59).market share
市场份额；市场占有率
(60).advantage
利益；优势
(61).expected revenue
期望收益；预期收益
(62).（71）（ Wal-Mart's online experience is proof that success in the brick and mortar world doesn't create corresponding success in e-commerce.
Offline, Wal-Mart is a sprawling giant, the world's largest retailer. ）（72）（ Its U.S. stores number 3,300 and it employs more than one million workers. ）Wal-Mart is expanding its line to include design-clothes and building its new stores with the capacity to offer more groceries.
Wal-Mart's dominant place in offline retail might be expected to provide it with top dog e-commerce status. But analysts say Walmart.com is distinctly back of the pack in terms of total online sales, and （73）（ a list of traffic figures for leading e-commerce sites released by an organization supports this.）
（74）（ Wal-Mart's offline retail success isn't replicated online because that's not where their customer base is. ）The typical online shopper is a very different creature than the typical Wal-Mart customer. People who shop at Wal-Mart like to go to the store, and （75）（Wal-Mart caters more to people with large families and people who aren't in much of a hurry.）
请翻译括号里的句子。
(71)沃尔玛的网络经验证明，实体世界的成功并不能在电子商务中带来相应的成功。
(72)它在美国的商店有3300家，雇员超过100万。
(73)一个组织发布的领先电子商务网站的流量数据也支持这一点。
(74)沃尔玛线下零售的成功不会在网上复制，因为他们的客户群不在网上。
(75)沃尔玛更适合有大家庭的人和不太着急的人。
(63).翻译：有三种基本的支付网关形式。（gateway）
There are three basic forms of payment gateway.
(64).翻译：有必要按照重要性来排列信息。（rank...by）
It is necessary to rank information by the importance.
(65).翻译：许可式电子邮件营销活动可以为你的公司带来巨大的销量和流量。（steer, opt-in email）
Opt-in email Marketing campaigns can steer your company huge sales and traffic.
(66).翻译：在全球交易中,电子签名越来越得到认同。（acceptable）
Electronic signatures are increasingly acceptable in global transactions.
(67).翻译：这方面的电子商务有时候叫做电子采购。（facet）
This facet of e-commerce is sometimes called e-procurement
(68).Twitter has so much more to gain by _________（distinguish）itself from Facebook and Google News.
distinguishing
(69).E-businesses enjoy some _______（compete）advantage over traditional companies.
competitive
(70).He was back in the office, ________（update） the work schedule on the computer.
updating
(71).Electronic business transactions ______（conduct） in full or in part in a wireless environment are referred to as mobile commerce.
conducted
(72).__________（Establish） clear and specific roles in a business ensures that nothing is overlooked.
Establishing
此题目数据由翰林刷题小程序免费提供
